E-commerce Platforms Specialist

As an E-commerce Platforms Specialist you will be a part of a Digital team, a small group of highly skilled and engaged specialists, working to provide the right digital content and experience within the online customer journey. You'll use your expertise in e-commerce trends and customer behavior to craft the perfect digital experience across all channels.

You are up-to-date and interested in e-commerce trends, with a particular focus on B2B communication strategies. You're passionate about understanding customers' needs and translating them into compelling online experiences that drive sales.

You're also a lifelong learner, constantly researching and exploring new technologies that can enhance the customer experience and buying journey.

E-commerce Platforms Specialist

Key responsibilities

• Continuous improvement and optimization of the existing online store: This includes user experience (UX) optimization, ensuring the correct tone of voice is used throughout the platform, feature testing, bug identification and reporting.
• Technical expertise: Deep understanding of product hierarchy and content attributes to set up advanced tools like E-shop search engine and Natural Language Generator.
• Marketing and sales: Plan and coordinate online marketing activities, such as crafting compelling newsletter campaigns, managing search engine advertising (SEA), and creating high-converting landing pages.
• Data-driven decisions: Leverage campaign and customer data to develop targeted selling strategies that drive sales through the e-commerce platform.
• Personalization strategies: Segment customer bases using Customer Data Platforms (CDPs) and personalization tools like Optimizely to curate personalized content that resonates with each audience.
• Tech-forward mindset: Master a variety of tools and applications to become a digital efficiency expert.

Required personal profile, qualifications and skills

• At least 3+ years of work experience in the field of e-commerce or e-business.
• Knowledge in the field of web analysis and reporting of e-commerce activities, as well as providing the first level of support for e-commerce solutions.
• Experience working with internal and external departments (such as agencies) and subsidiaries.
• Presentation skills to update the organization about the latest changes.
• Strong analytical mind able to understand how different systems integrate and work together to drive results.
• Willingness to travel to an office near Bratislava, Slovakia, two times per month.
• Fluent German and English skills.
• Additional marketing certifications or javascript knowledge is a plus.

What you might like about this role

• Identifying and resolving complex and non-standard tasks on the Lyreco E-shop, becoming a go-to expert.
• Being comfortable with new technologies and having a passion for learning , constantly seeking out innovative solutions.
• Challenging the potential of entrusted tools to implement business strategy in e-commerce, making a real impact on the company's bottom line.

Benefits for you:

• Training and development
• Anniversary contributions
• Referral programme - refer a new colleague and get 700EUR :-)
• International collaboration with our teams based around the world

Salary:

• from 42 000 eur brutto per year, dependant on experience

Lyreco, CE, SE, Zweigniederlassung Österreich
Miriam Rubaninska
SCS-Straße 350/Top B1/1, 2334 Vösendorf
Web: www.lyreco.at