Brand Manager (m/f/d)

At JTI we celebrate differences, and everyone truly belongs. 46,000 people from all over the world are continuously building their unique success story with us. 83% of employees feel happy working at JTI.

To make a difference with us, all you need to do is bring your human best.

What will your story be? Apply now!

Learn more: jti.com

Brand Manager (m/f/d)

Join our Marketing Team in Vienna! As a Brand Manager, you'll shape the strategic direction and execution of brand strategies.

Position

As the Brand Manager (m/f/d) in the Marketing Department, you will…

• Develop marketing strategies and programs based on market analysis, consumer journey insights and consumer trends
• Contribute to annual strategic planning, including price strategy recommendations
• Support initiatives that enhance the consumer experience and promote brand engagement in direct-to-consumer channels
• Manage all elements of the marketing mix: product, packaging, communication, and activation programs
• Build and align activation plans to enhance brand touchpoints across the consumer journey
• Set and monitor KPIs for brand programs, ensuring efficiency and effectiveness
• Plan and manage the brand budget with proper documentation
• Ensure effective communication with internal and external stakeholders collaborating cross-functionally to drive brand activations

Within 6 months you will:

• Participate in strategy creation for our brands
• Establish a foundation for CX-focused initiatives and identify areas for activation
• Become fully responsible for managing one of our brands

Requirements:

• University degree in business administration or equivalent
• 3-5 years of experience in FMCG Brand Management
• Solid understanding of brand activation and consumer-focused marketing in modern omnichannel environments
• Strong business acumen, strategic thinking, analytical organizational, and project management skills
• Excellent interpersonal and communication skills
• Fluency in English required, German is an advantage
• Proficient in MS Office (advanced PPT & Excel), SAP knowledge is a plus

What to Expect:

• Attractive, flexible, and family-friendly working conditions in a top Vienna location
• Options for climate-friendly travel (Wiener Linien annual ticket or job bike) or co-financed parking
• Numerous benefits and career development opportunities
• Annual gross salary of at least EUR70,000 (full-time, 38 hours/week) if the above requirements for this position are met, with the potential for overpayment based on qualifications and experience

Are you ready to join us? Build your success story at JTI. Apply now!

Next Steps:

After applying, if selected, please anticipate the following within 1-3 weeks of the job posting closure: Phone screening with TA > Assessment tests > Interviews > Offer. Each step is eliminatory and may vary by role type.

At JTI, we strive to create a diverse and inclusive work environment. As an equal-opportunity employer, we welcome applicants from all backgrounds. We are committed to providing reasonable adjustments to applicants with special needs. If you require any accommodations, please let the Talent Advisor know during the selection process.